Unfortunately, there are many people who, for the sake of business and image, will stop at nothing to exploit beautiful young women.
Worse still are the connections these young women then have with the everyday women and girls who read the magazines and see the commercials. Cocaine becomes methodology – cocaine becomes a tool.
While models may strut down the catwalk with confidence, some are insecure backstage. Cocaine is yet another device to help control self-doubt and boost self-esteem. Are young women readers any different? Will they not see cocaine as way to improve their own negative self-image? It not only raises their ego by virtue of the narcotic effect, but the resultant weight loss is then viewed as an added bonus. In truth, the lack of sleep and proper nutrition that comes with addiction creates lifelong problems – not to mention the social and financial burden that comes with being an addict.
Time at the top of the fashion industry is not a long one. Many models rely on cocaine to keep weight off in a brutal trade that will not forgive aging or natural weight progression. Understanding this motivation can help us see why younger and younger women are turning to the drug as a weapon against pressure – from peers, from the opposite sex and from the media. The most beautiful women in the world are susceptible to this pressure. It is our mission to understand and counter that pressure to help free all women from its grip.